Cybersquatting has always been a concern for brand owners. In the mid-1990s, the practice of registering well-known brand names as domain names and then offering to sell them to their rightful owners – effectively holding them to ransom – was rife. That form of cybersquatting has significantly reduced and is effectively outlawed.
However, new variations on the theme have emerged, such as typosquatting. More recently, speculators have generated revenue through the bulk registration of domain names. Such practices present a variety of problems to brand owners.
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