Legal Week Intelligence
 

Legal Week Intelligence (LWI) is the independent research division of Legal Week and conducts research for law firms, as a group or individually, under strict Market Research Society guidelines, on generic and industry specific topics. Research can be in the public domain or form part of a confidential project for individual clients on a bespoke basis.

We advise business leaders on their critical issues and opportunities including strategy, marketing, operations and technology. We work with leading organisations across the private, public and social sectors. Our clients benefit from our deep functional and industry expertise as well as our breadth of geographical reach. More...

Market Reports
 

We produce four annual market reports, between them covering the most important elements that make up a successful law firm practice - graduate recruitment (Law Student Report), fee earner engagement (Employee Satisfaction Report), service delivery (Information Technology Report) and brand perception and client profile (Client Satisfaction Report). Reports and presentations can be targeted for different audiences, from junior assistants to partners. Firms can add bespoke elements to the market surveys for greater coverage of areas of concern.

Featured Report:
 

Law Student Report - available April 2013

The Law Student Report (LSR) captures the views of over 3,300 law undergraduates from the UK's top universities (Russell Group) as well as Graduate Diploma in Law (GDL) students from the College of Law, BPP Law School and Kaplan Law School. It will provide law firms with an in-depth view of the career options considered by students and how this develops throughout their studies, what attracts them to law and the most powerful influences on their choice of firm.

In addition, 80 law firms are assessed across five different performance criteria and participating firms that perform best in their category (International, National and City) are awarded an accreditation as Best Graduate Employer 2013.

By using this in-depth report HR and Business Development teams can tailor their marketing messages to match what is most important to Students.

Find out more in the PDF Summary.

For further details, please contact Paul Birk on 0207 316 9864 or
email Paul Birk 

Employee Satisfaction Report - ESR

Based on more than 4,000 interviews this report describes the main priorities of fee earners when deciding whether to stay or leave their current firm. The UK Top 100 firms are put under the spotlight by asking lawyers to rank their employers against 38 performance criteria. The report can be used to identify which firms are successfully managing and retaining their most valuable assets and which firms are not.

Find out more in the PDF Summary.

Information Technology Report - ITR

A law firms use of technology overlays every aspect of their business - from how students view their career offering through their website prior to an application all the way to how a client perceives the service delivery of their legal services. This report gives IT Directors and Chief Information Offi cers the ability to gauge the views of the lawyers who use their services as part of their working day.

Client Satisfaction Report - CSR

The report surveys senior decision-makers at FTSE 100, 350, AIM and the UK's 100 largest privately owned businesses. It describes and analyses their views on the state of the legal service market, the volume and value of work outsourced and, crucially, how they rate their four primary legal advisers.

For further details, please contact Paul Birk on 0207 316 9864 or
email Paul Birk.

Accreditation

For each of the Market Reports, the best-performing firms will be highlighted in Legal Week, on legalweek.com and in related articles. These firms will be provided with a certificate and accreditation, enabling firms to market and publicise their strengths.

Schedule of Reports 

Benchmarkers
 

 On a quarterly basis we produce a more intensely-focused research piece looking at specific areas of legal services, effectively raising both the awareness of particular issues and the profile of a law firm or service provider. Recent topics have included global risk, privacy and litigation for clients such as Hogan Lovells,  Mishcon de Reya and Deloitte. The research can be promoted  within Legal Week and at roundtables and webinars, depending on client need. More...

 

Brand Awareness Studies 
 

On an individual basis, we conduct brand awareness projects for law firms on a practice area or location basis, enabling them to gauge their client reach and reputation in a detailed and powerful way. Research data can be collected in telephone interviews, allowing greater verbatim commentary for open-ended questions. A standard data analysis will be supported by a confidential results presentation. 

Bespoke Research
 

 Legal Week Intelligence has conceived, constructed and delivered bespoke research projects for a wide range of clients including a host of major law fi rms, but also companies such as Ernst & Young, Microsoft, SAP and Deloitte.

Contact Details

Please contact us for more details.

• Des Cahill, Director of Research, 020 7316 9066, email des.cahill@incisivemedia.com
• Paul Birk, Research Sales Manager, 020 7316 9864, email paul.birk@incisivemedia.com